Market Research Archives -

Practical Advice for High-Quality Shopper Insights

Survey data shows what consumers claim they want and think they did. At Nailbiter, we capture what they actually do. […]

nailbiter pr / January 3, 2025

The e-commerce landscape is constantly evolving. What worked last quarter might not work today. How can brand managers stay ahead?

nailbiter pr / January 1, 2025

The Great Retail Reset: How Economic Pressures Are Rewiring Shopper Behavior We’re witnessing a fundamental shift in shopper behavior. With

nailbiter pr / February 27, 2024

Such a great session at the #CMAconference with Nicole Schwend-Katcher, L’Oreal’s VP of Future of Retail. Thanks to Nicole for her partnership in

nailbiter pr / February 18, 2024

Join L’Oréal and NAILBITER at the annual Category Management Association 2024 conference in Dallas, Texas as we unravel the intricacies

nailbiter pr / February 13, 2024

Exciting News from Anheuser-Busch in the World of Hard Beverages! As a category captain, steering through this dynamic landscape is

nailbiter pr / February 10, 2024

Let’s rewind to the invigorating kickoff of NAILBITER 2024!Last week we gathered in our Virginia headquarters to set the tone for the

nailbiter pr / October 17, 2023

Learn more about optimizing your market research habits on #TMRE ’s Insights New Best Practices Track. Hear about scaled, quantitative

nailbiter pr / October 13, 2023

The gap between Research & Reality-Mental and physical availability are both critical for driving sales for your brands. However, almost

Another amazing CMA Conference in the books!Category Management Association, you continue to raise the bar and once again made it