Increase your Shopability to lower the Walkaway
By continuously refining the shopper experience, you can mitigate walkaway and leakage, positioning your store for success in the competitive […]
Thought Leadership
Economy/Inflation Impact on Grocery Shopping
As we continue to face inflationary pressures, Private Label is top of mind for many of our clients and their
Growing popularity of private label products
In the face of economic challenges and inflation, shoppers are increasingly turning to a range of strategies to moderate their
Black Friday Breakdown
This Black Friday, more than 1 in 3 shoppers started planning their hauls as early as October. While nearly half
Packing a Punch
As the holiday season continues, exposure to activities in-store will be heightened for shoppers. It is critical for packs to
Halloween 2023 Winning Display
NAILBITER’s Impulse Tracker® continually observes the shopping habits of over 1,000 shoppers who purchase items not originally on their shopping
Deal Days Download
Most people were aware of Amazon’s Deal Days on 10/10-10/11, but did you know Walmart was doing the same thing
Gap Between Research & Reality
The gap between Research & Reality-Mental and physical availability are both critical for driving sales for your brands. However, almost
