Win the Season or Lose the Shelf: The Shopper Behavior Behind Display Activation ROI
Every seasonal activation is a compressed, high-stakes bet. Brands spend months designing displays, negotiating with retailers for floor space, and […]
videometrics
Why Watching Beats Asking: What Coca-Cola Learned about Innovation
Please watch this compelling co-presentation with Summer Bell, Human Insights North America at The Coca-Cola Company, and Amishi Takalkar, Co-founder
“All In” on Protein: What Nailbiter and PepsiCo Proved
The protein trend is not subtle. 86% of Americans are actively adding protein to their diets, and 70% want salty
How Gen Z’s Planned Shopping and Private Label Trust Is Rewriting the Rules for CPG Brands
There's a version of the Gen Z shopper story that brands love to tell. They're impulsive. They're influenced by TikTok.
HIGHLIGHTING THE POWER OF VIDEO RESEARCH AT QUANTITATIVE SCALE
Are you heading to #IIEXNA in Austin, Texas on May 24-25? Make sure to catch our very own Robert Stevenson, SVP Client Success
ILLUMINATING THE SHOPPER JOURNEY THROUGH VIDEOMETRICS
Join Robert Stevenson and Nathaniel Noertker this Wednesday, April 27th as they discuss bringing the Shopper Journey to life with
Conferences & Events
JOIN US ON THURSDAY MARCH 24TH FOR AN ESOMAR WEBINAR
Join us on Thursday March 24th for an ESOMAR webinar where Mondelēz International’s SnackFutures Innovation Insights lead Barbara Schandl will