GLP Meets CPG Webinar
How is GLP-1 reshaping consumer habits and retail decisions? Join Nailbiter and shopper insights expert Yelena Idelchik, MBA as we […]
Thought Leadership
The Impact of Inflation and Private Label Trends on Shopper Decisions
The Great Retail Reset: How Economic Pressures Are Rewiring Shopper Behavior We’re witnessing a fundamental shift in shopper behavior. With
Amazon Carting Behavior
If you build it, will they come? While Amazon pushes brands and manufacturers to invest heavily in their Product Detail
Spooky Prices Increase Walkaway
Are shoppers getting spooked with Halloween pricing? As more expensive seasonal decor and merchandise encroaches on the space of more
Halloween in July 2024
It’s already Spooky Season?! As early as mid July, shoppers had already spotted Halloween displays cropping up in stores. While
Back To School Winning Displays
As August begins, back to school season is in full swing. Nailbiter reports on findings from following shoppers’ trips in
Increase your Shopability to lower the Walkaway
By continuously refining the shopper experience, you can mitigate walkaway and leakage, positioning your store for success in the competitive
Economy/Inflation Impact on Grocery Shopping
As we continue to face inflationary pressures, Private Label is top of mind for many of our clients and their
Growing popularity of private label products
In the face of economic challenges and inflation, shoppers are increasingly turning to a range of strategies to moderate their
Black Friday Breakdown
This Black Friday, more than 1 in 3 shoppers started planning their hauls as early as October. While nearly half