Amazon Carting Behavior
If you build it, will they come? While Amazon pushes brands and manufacturers to invest heavily in their Product Detail […]
Thought Leadership
Spooky Prices Increase Walkaway
Are shoppers getting spooked with Halloween pricing? As more expensive seasonal decor and merchandise encroaches on the space of more
Halloween in July 2024
It’s already Spooky Season?! As early as mid July, shoppers had already spotted Halloween displays cropping up in stores. While
Back To School Winning Displays
As August begins, back to school season is in full swing. Nailbiter reports on findings from following shoppers’ trips in
Increase your Shopability to lower the Walkaway
By continuously refining the shopper experience, you can mitigate walkaway and leakage, positioning your store for success in the competitive
Economy/Inflation Impact on Grocery Shopping
As we continue to face inflationary pressures, Private Label is top of mind for many of our clients and their
Growing popularity of private label products
In the face of economic challenges and inflation, shoppers are increasingly turning to a range of strategies to moderate their
Black Friday Breakdown
This Black Friday, more than 1 in 3 shoppers started planning their hauls as early as October. While nearly half
Packing a Punch
As the holiday season continues, exposure to activities in-store will be heightened for shoppers. It is critical for packs to
Halloween 2023 Winning Display
NAILBITER’s Impulse Tracker® continually observes the shopping habits of over 1,000 shoppers who purchase items not originally on their shopping
