The Nailbiter Experience: The future of Market Research

AI + AR + Video + Fun! The Nailbiter Xperience is a new Lab where we showcase the latest in MR tech to core customers. Join us at our HQ in Herndon, VA. Scroll below to learn more…

The AI Advantage

The future of Market Research lies in measuring Actual Behaviors. Human Behaviors cannot be neatly distilled by surveys. AI is phenomenal at taking these behaviors and extracting the most relevant insights from them.

Get your hands on the latest AI tech and play fun games to learn how AI can make your life easier… and there are prizes!

AR & Glasses

Augment Reality (Mobile and Glasses) is how humans will view the world in the near future. In this area you will try the latest tech such as the Apple Vision Pro Glasses. This platform will redefine product development and shopper insights.

Behavioral Insights Immersion

You will conduct real market research using the Video+AI+AR platform. You will learn improvisation and to uncover your own KPIs. You play the role of the consumer/ Shopper and the market researcher.